Some student teams in my course last semester presented HR strategies for the future. Its an area of active research and I'll be presenting on the topic in January.
One topic of special interest tends to be "What motivates Gen Y?"
1500 of them express a loud and clear opinion in the McKinsey survey from 2010 -- non-financial factors relating to identity, networks, and personal challenge. Look at the attribute rank to the right -- the financial attributes ranked in the lower half! And this after a couple years of recession with unemployment hitting recent graduates pretty hard. Will these preferences remain as Gen Y gains experience in the workforce?
1500 of them express a loud and clear opinion in the McKinsey survey from 2010 -- non-financial factors relating to identity, networks, and personal challenge. Look at the attribute rank to the right -- the financial attributes ranked in the lower half! And this after a couple years of recession with unemployment hitting recent graduates pretty hard. Will these preferences remain as Gen Y gains experience in the workforce?

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